Semrush vs SE Ranking: Which Is Better in 2026?

Updated February 2026 · 8 min read

Winner Quick Verdict

The Semrush wins this matchup.

The Semrush edges out the SE Ranking with a 4.5 vs 4.4 rating. It offers largest keyword and backlink databases in the industry, making it the better choice for most golfers.

Semrush
$130★ 4.5

Marketing agencies and serious SEOs who need the most comprehensive all-in-one SEO and PPC toolkit

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SE Ranking
$52.00★ 4.4

Small-to-mid agencies wanting a full-featured SEO platform at a fraction of Semrush pricing

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Specs Comparison

SpecSemrushSE Ranking
Price$130$52.00
Rating4.5/54.4/5
free_tierLimited (10 queries/day)14-day free trial
users1 (add-on $45-100/user)1 (add-on available)
integrations30+30+
apiYesYes
mobile_appYesYes
keyword_database26B+ keywords4.3B+ keywords
backlink_database43T+ backlinks3T+ backlinks

Pros & Cons

Semrush

Pros

  • Largest keyword and backlink databases in the industry
  • All-in-one: SEO, PPC, content, social, competitive intelligence
  • Excellent site audit and technical SEO tools
  • Position tracking with daily updates

Cons

  • Expensive — starts at $130/mo for 1 user
  • Can be overwhelming for beginners
  • Additional users cost $45-100/mo each

SE Ranking

Pros

  • Significantly cheaper than Semrush or Ahrefs
  • Flexible pricing based on rank tracking frequency
  • Good site audit and on-page SEO tools
  • White-label reporting for agencies

Cons

  • Smaller backlink database than Ahrefs
  • Less brand recognition
  • Content marketing tools are basic

Our Verdict

The Semrush edges out the SE Ranking with a 4.5 vs 4.4 rating. It offers largest keyword and backlink databases in the industry, making it the better choice for most golfers.

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